A technical SEO audit is a systematic analysis of your website's technical infrastructure to identify issues that prevent search engines from crawling, indexing, and ranking your pages effectively. Unlike a content audit (which looks at what you write) or a link audit (which looks at backlinks), a technical SEO audit examines the code, architecture, and server-level factors that affect your site's relationship with search engine bots.
When Google crawls your site, it needs to be able to access your pages, understand their content, and determine their relevance. Technical issues — from misconfigured robots.txt files to JavaScript rendering failures — can prevent Google from doing any of these things correctly, even if your content is excellent and you have strong backlinks.
Our professional technical SEO site audit goes beyond what automated tools can detect. We combine enterprise-grade crawl tools with manual expert analysis, log file review, and direct Google Search Console data to surface issues that no automated tool catches on its own. Every finding is manually verified, documented, and prioritized by its potential impact on your organic traffic.
97% of sites that rank on page 1 for competitive keywords have no critical technical SEO errors. Sites on page 2 and beyond have an average of 6 critical technical issues each. A technical SEO audit is the fastest way to discover and eliminate the issues holding your site back.
The audit is always the first step in any successful technical SEO engagement. Without a complete picture of your site's technical health, any SEO work is guesswork. Our technical SEO audit service gives you the data-driven foundation to make every subsequent decision with confidence.
If any of these situations apply to your site, a technical SEO audit should be your next step.
If your organic traffic dropped suddenly after a Google update or site change, a technical audit will identify the root cause and the path to recovery.
Before you launch — or just after — a technical audit prevents the costly mistake of launching with indexation issues, duplicate content, or crawl blocks already in place.
Platform changes, domain moves, and HTTPS migrations are high-risk events. A pre-migration audit and post-migration audit are essential for protecting your organic traffic.
If your content and link building are strong but traffic isn't growing, undetected technical issues are likely the bottleneck. An audit surfaces what your analytics can't show you.
If Google Search Console shows pages failing Core Web Vitals, a technical audit identifies the specific code patterns, images, and third-party scripts causing your LCP, INP, or CLS failures.
Large sites with thousands of pages accumulate technical debt. Periodic technical audits are essential for enterprise sites to maintain crawl efficiency and indexation health.
Our audit covers 150+ technical SEO signals across 6 core areas. Here's what we examine in detail.
Complete crawl of every URL on your site using Screaming Frog, Sitebulb, and Google Search Console data. We map every page, image, CSS file, and JavaScript resource.
We verify which of your pages are actually indexed by Google, audit your robots.txt and XML sitemaps, and identify noindex tags, canonical misconfigurations, and crawl blocks.
LCP, INP, and CLS scores from real user data (CrUX), PageSpeed Insights, and WebPageTest. We identify the specific resources and code patterns causing poor performance.
We compare what Googlebot sees vs. what a browser sees. Critical for React, Vue, and Angular sites where content may not be indexable without proper SSR/SSG.
We validate all schema markup, identify missing schema opportunities, and check for rich result eligibility across Product, FAQ, Article, BreadcrumbList, and other schema types.
Internal linking structure, crawl depth analysis, orphan page identification, pagination issues, faceted navigation analysis, and crawl budget waste assessment.
Every issue we find is ranked by its potential ranking impact, estimated developer effort, and urgency. You'll know exactly what to fix first to get the fastest results — and we'll write the technical specifications your dev team needs to implement each fix correctly.
After conducting hundreds of technical SEO audits, we consistently find the same categories of issues holding sites back. Here are the most impactful ones and why they matter:
A comprehensive technical SEO audit typically takes 5–10 business days depending on site size. Small sites (under 500 pages) take 3–5 days. Enterprise sites with 10,000+ pages take 2–3 weeks. You'll receive a detailed report and a 60-minute walkthrough call at the end.
You receive: a full crawl data export, a prioritized issue spreadsheet ranked by impact, a written report with plain-English explanations, developer-ready fix specifications for every issue, and a 60-minute strategy call to walk you through the findings.
Free tools like Moz, Ahrefs, and SEMrush surface common issues automatically, but they miss 40–60% of the issues that actually affect rankings. Our audits combine tool data with expert manual analysis — including JavaScript rendering checks, log file analysis, and Google Search Console data that automated tools don't access.
Yes — we offer our Technical SEO Implementation service to handle all fixes. Most clients combine the audit with implementation. See our implementation service for details on how that works.
We audit sites of all sizes — from small business websites with 20 pages to enterprise e-commerce platforms with 500,000+ URLs. Our audit methodology scales to match your site's complexity and the issues most likely to affect your specific niche.
Our technical SEO audit pricing depends on site size and complexity. Small business sites start at a few thousand dollars. Enterprise audits are priced based on URL volume and technical complexity. Contact us for a custom quote — we provide free preliminary assessments before quoting.